Saturday, August 28, 2010

I am jealous: we need that in the Arab world

"Advertising agency Muckmouth, Auckland, New Zealand created a blasphemous campaign for Eshe Streatwear. The campaign includes four posters posted all over the streets of Auckland, branded skateboards and t-shirts.  Advertising is known to break taboos since before the scandalous Benetton campaigns breaking down the taboos of race, sex and politics. This campaign is now taking a stab at religion and picking on widely publicised scandals around it, such as pedophilia in the Catholic church and tele-evangelists making fortunes by commercialising religion. According to Wikipedia church attendance in New Zealand is around 15% and it must be even lower among the young population. So, it's safe to say the campaign will not be opposed by too many down under."  (thanks Nader who dedicates the post to the Obscurantist Center for Catholic Disinformation in Lebanon).